There are so many great reasons to switch to a plant-based or vegan diet, but it is not always easy to make that change. Most of us are brought up in families, communities, and societies where eating animals or consuming their milk or eggs is normalized. These products are included in every meal we are offered, in every recipe we see, and in adverts and on menus everywhere we go. To break free, we need a little help, guidance, and support from someone who has been through it already. And that is where we come in!
GenV’s Vegan Challenges
We have six different challenges to choose from, depending on what is motivating you to make this change, and how long you want to take part for. All our challenges are:
- Free of charge
- Informative, impactful, and motivational
- Full of tips and practical advice from our combined 100+ years as vegans
- Fully fact-checked with credible sources

Which Vegan Challenge Is Right for Me?
People come to veganism for different reasons, so we recommend you choose the challenge that attracts you most! You can always sign up for another one if you change your mind or want to do more.
- Seven Days Vegan for Animals: over one week, learn what our food choices mean for animals in farms as well as wild animals. This is an eye-opening week, with plenty of uplifting content and thought-provoking questions.
- Seven Days Vegan for the Planet: there is a reason why the world’s leading researcher on the environmental impacts of food concluded the best thing we can do for the planet is to quit meat, dairy, and eggs. Sign up and find out why!
- Seven Days Vegan for Health: a whole food plant-based vegan diet offers a wealth of health benefits, from changes you may see within days to the long-term protection from chronic diseases. This science-backed challenge is life-changing.
- Seven Days Vegan for Humanity: this ultra-revealing challenge explores the many ways in which the meat and dairy industries affect people, from public health to increased violence in societies. There is a lot to unpick in this fascinating challenge.
- Seven Days Vegan for Spirituality: a beautiful, impactful course that considers our food choices through the lens of universal spiritual truths: love, compassion, altruism, awe, wisdom, truth, forgiveness. This is a much-loved challenge.
- 30-Day Vegan Challenge: this month-long challenge considers all the main reasons why eating a plant-based vegan diet is beneficial, and demonstrates how every food choice we make has many more impacts than we might have thought.

FAQs About GenV’s Vegan Challenges
Q: Are they free?
A: Yes, always.
Q: Can I take part more than once?
A: Be our guest.
Q: What happens if I don’t stay vegan during the challenge?
A: Nothing! But we would invite you to try again when you are ready.
Q: Will I get recipes?
A: Yes, and a vegan menu planner full of tasty meal ideas.
Q: Can I take part with a friend?
A: The more the merrier.
Q: Do I have to stay vegan afterwards?
A: You will always get to choose what you eat.
Q: When should I start?
A: As soon as you are ready.